What is Chakde?

Chakde is a word that comes from Punjabi heritage. Literally, it means “pick it up”. However, it has many other meanings, such as "Go for it", "Well done", and encouragement to achieve and complete a task, to never give up. We've set up our business with the long-term aim to encourage everyone to achieve their goals, however big or small, to encourage people to have the strength and power to move forward with their ideas and kickstart that hope and to become the person that you want to be.